Deliverables: Website Assets, Emails, Paid Social, Paid Display Ads, Print
Role: Designer
Readers.com®
My role as the designer was to lead design and creative direction for Readers.com email and sms programs. In addition, I also provided support for additional needs including website, paid media, print, and organic social. Working directly in partnership with ECRM marketing manager, copy writer, email specialist, and photographer to provide digital marketing promotion assets for email, sms, and website content on a weekly cadence.
Promotional campaign
A standard promotional campaign includes graphics for email, sms, and homepage heroes.
Promotional Email Examples
On a weekly basis, I create a set of promotional email designs.
Product Feature Examples
Throughout the month, I design a set of product focused emails highlighting new arrivals or our best sellers.
